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A system that thoroughly considers human psychology and transforms into a "strong company": "Organisational Strategy in which People Move" learned through Recruit and implemented at Uniqlo and Softbank [E-book] [Matsuoka Yasumasa]

A system that thoroughly considers human psychology and transforms into a "strong company": "Organisational Strategy in which People Move" learned through Recruit and implemented at Uniqlo and Softbank [E-book] [Matsuoka Yasumasa]

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The author, who worked in positions close to two leading Japanese managers, Yanai Masaru of Fast Retailing and Son Masayoshi of SoftBank, talks about the "organizational change framework that can be used by any company"!

Recruit, Fast Retailing (Uniqlo), SoftBank. What they have in common is that they are Japan's leading "strong companies."
The author is a member of these three companies, and at Recruit, he was involved in organizational reforms for many companies as an organizational human resources consultant.
After that, he joined Fast Retailing, where he served as head of Human Resources and General Affairs and Head of Marketing and Communications, supporting the company's rapid growth and brand development.
At SoftBank, he was involved in the introduction of the CI for "=SoftBank" and the launch of the Fukuoka SoftBank Hawks team as the head of the Brand Strategy Office.

This book is the first time that it unveils the methods for organizational change created through such practical experiences.

The way to become a "strong company" is simple: adopt an organizational strategy that suits your company's situation based on "good corporate culture (the corporate culture you want to preserve, the corporate culture you want to strengthen)," "bad corporate culture (the corporate culture you want to change)," and "ideal corporate culture."
Regarding this specific strategy, we will introduce the specific transformation process, along with key concepts essential for organizational reform: "corporate philosophy" x "core competencies" x "systems, systems, and policies."

A book full of important management essences, including episodes learned from Yanai Masaru and Son Masayoshi.

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<p>ファーストリテイリングの柳井正氏、ソフトバンクの孫正義氏という、日本を代表する2人の経営者に近いポジションで働いた著者が語る、「どの会社でも使える組織変革のフレームワーク」!</p> <p>リクルート、ファーストリテイリング(ユニクロ)、ソフトバンク。共通するのは、日本を代表する「強い会社」であること。<br /> 著者は、この3社に在籍し、リクルートでは、組織人事コンサルタントとして数多くの企業の組織改革に携わった。<br /> その後、ファーストリテイリングに入社し、人事総務部長、マーケティング&コミュニケーション部長を歴任し、同社の急成長やブランドづくりを支えた。<br /> そして、ソフトバンクでは、ブランド戦略室長として「=SoftBank」のCIの導入や福岡ソフトバンクホークスの球団立ち上げに携わる。</p> <p>そうした実践経験を通して生み出された組織変革のための手法を、初めて明かしたのが本書。</p> <p>「強い会社」になるための方法はシンプルで、「良い企業文化(残したい企業文化、強化したい企業文化)」「良くない企業文化(変えたい企業文化)」「理想の企業文化」をもとに、自社の状況に合った組織戦略を採り入れること。<br /> その具体的な戦略について、「企業理念」×「コア・コンピタンス」×「仕組み・制度・施策」という組織改革で欠かせないキーコンセプトとともに、具体的な変革のプロセスを紹介していく。</p> <p>柳井正氏、孫正義氏から学んだエピソードなど、経営で大事なエッセンスが満載の書。</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。

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